CHIPPCON
Created custom merch designs for ChippCon, including logo variations, hoodies, hats, and tote bags inspired by ChippAI’s mascot.
For ChippCon, I was given an initial character concept and a short description of each “Chipp-sona.” From there, I translated those rough ideas into clean, vector-based mascot variations that matched ChippAI’s visual style. I explored different poses, expressions, and accessories to capture each persona’s personality, then refined them into a consistent, reusable set of character assets that could scale across merch, signage, and digital touchpoints.
Once the characters were finalized, I applied the Chipp-sonas across multiple merchandise concepts including dad caps, sticker sheets, tote bags, and NFC cards used throughout the event. These assets helped give ChippCon a clear visual identity and added a playful, memorable element that attendees connected with. The Chipp-sonas quickly became a crowd favorite, showing up in photos, videos, and conversations throughout the conference.
